Posts by tag: functioning
Oliver Kingsworth
How does digital marketing work?
Digital marketing is a fascinating world that's about connecting with people at the right time and place, in the digital space where they spend most of their time. It encompasses all marketing efforts that use electronic devices or the internet, with businesses leveraging digital channels such as search engines, social media, email, and other websites to connect with potential customers. The core of digital marketing is the inbound methodology, which is about creating valuable experiences tailored to them. A successful digital marketing strategy involves understanding the buyer’s journey, creating good-quality content, and constantly reviewing and improving strategies based on analytics. It's not just about selling, but more about creating a genuine bond with your audience.
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