Multi-channel digital marketing is essentially reaching out to your customers through various digital platforms. It's about being present wherever your target audience is, whether that's social media, email, mobile apps, or websites. The aim is to engage customers across these channels, providing a seamless and unified experience. It's not just about spreading your message far and wide, but also about tailoring it to suit each platform. In essence, it's a comprehensive approach to digital marketing that maximizes your reach and engagement.
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